Lead quality

Every lead arrives with a finance profile — not just a name and number

Consumers complete a structured, multi-step application on carapprovalhub.ca before their information is matched to a dealership. Here's exactly what's captured.

Vehicle intent

Type of vehicle they're shopping for and budget range.

Employment status

Full-time, part-time, self-employed, retired, or student.

Annual income

Self-reported gross annual income.

Self-rated credit

Excellent, good, fair, or rebuilding — set expectations before you call.

Housing status

Own, rent, or living with family.

Down payment

Cash available toward the deal, if any.

Trade-in

Whether they're bringing a vehicle to trade.

Location

Province and city, for accurate matching and compliance.

Why this matters

Fewer dead-end calls, more fundable conversations

Generic lead forms hand you a name, email, and phone number — you find out everything else on a cold call. Our applicants tell you the shape of the deal up front, so your first conversation is about options, not qualification.

Signal Generic lead form Car Approval Hub
Vehicle intent & budget Rarely Always
Employment & income Never Always
Self-rated credit Never Always
Down payment & trade-in Rarely Always
Delivery speed Batch / delayed Real time

Compliance

Consent and privacy, built in

Privacy consent required

Every applicant must accept our privacy policy before submission — no leads are captured without explicit consent.

Bot & abuse filtering

Submissions are rate-limited and verified with reCAPTCHA before they're ever saved, so your inbox stays clean.

Marketing consent tracked

Marketing opt-in is captured separately from privacy consent, so you know exactly how each lead can be contacted.

Ready to see this quality in your own portal?

Apply for the dealer program and start receiving screened leads.